BigCommerce
INDUSTRY
Technology
PLATFORMS
3
Times increase in free trial conversions
20%
Decrease in cost per lead
10%
Increase in quality of leads
"Shuttlerock enabled us to enhance our creative strategy and produce truly exceptional, high performing ads and ultimately exceed our campaign goals. The process was incredible – from the first introduction to the final deliverables."
Anastasia Kornilova
Paid Social Marketing Manager
BigCommerce
The Challenge
BigCommerce is the world’s leading SaaS eCommerce platform for fast-growing and established brands enabling businesses to grow online sales with less cost, time, and complexity than on-premise software.
BigCommerce wanted to harness the value of a successful customer case study video to create a fresh demand generation campaign. The goal was to acquire new users of the company’s free trial service and encourage them to become paid customers.
The Outcome
1x TVC and static assets transformed into 3x mobile-optimized videos
Existing Assets